Trading creatively: harnessing the UK’s soft power potential

 

This event developed in partnership with the British Council will explore the extent to which soft power and the role played by the creative industries in building trust with other countries, through cultural relations, lays the foundations for trade opportunities.

The event will start with a panel discussion and you will hear from:

  • Tim Davie, Chief Executive, BBC Worldwide 
  • Sir Ciarán Devane, Chief Executive, British Council
  • Andrea Young, Director, Digital Economy Unit, DCMS

 

 

Unfortunately this event is now closed for booking.

Other WIG opportunities that may interest you

Gary Gibbon, Political Editor, Channel 4 News

Tuesday 04 June 2019, 08:00 – 10:00

Breakfast Briefing

Sir Kim Darroch, British Ambassador to the US

Friday 07 June 2019, 08:00 – 10:00

Breakfast Briefing

Ajay Sharma CMG, British Ambassador to Qatar

Monday 17 June 2019, 12:00 – 14:00

Lunchtime Briefing